Communicate business objectives and operational messages to a 1200+ dispersed and highly unionised workforce with limited access to at work computers whilst contributing to increasing staff engagement levels.
Ensured all messages were consistent, engaging and delivered across a number of channels including staff magazines, daily updates, notice boards and via a newly created external extranet site packed with reasons to visit including staff offers and up to the minute news.
Transformed management briefs from death by powerpoint to interactive conference and exhibitions which uniquely included inviting customers to present their views directly.
Organised and co-ordinated company awards, management roadshows and family fun days.
Over 80% of colleagues visited the new extranet via none work based computers and contributed to engagement levels rising by 20% in the annual colleague satisfaction survey.